Toy Fair 2015 Preview: McFarlane Toys

Next up in our Toy Fair Previews is McFarlane Toys. Founded by the creator of the Image comic book Spawn, Todd McFarlane, McFarlane Toys started out producing Spawn action figures, but has since grown into a collectibles powerhouse, with it’s most high profile license being AMC’s The Walking Dead. Here is the invite sent to the media

McFarlane Toys Toy Fair 2015 invitation

 

Last year, McFarlane featured into uncharted waters by releasing the first series of Walking Dead Building Sets. The line has proven a runaway and plans for expansion are underway, as evidenced by the latest press release

AMC’S ‘THE WALKING DEAD’ BUILDING SETS INFECTION IS SPREADING!!!
New Retailers Join the Apocalypse…Wal-Mart to Release New Exclusives
January 29, 2015
Copyright 2015 TMP International, Inc.

After being a “killer” new item at Toysrus.com during the holidays, McFarlane Toys’ new brick building toys based on television’s most watched drama, AMC’s The Walking Dead, are spreading to more major retailers this Spring!

These building sets extended McFarlane’s high standards of artistic vision, realistic accuracy and incredible detail into the brick building toy aisle alongside of other leading manufacturers. The first line features realistic sculpts, light-up and shaped features, iconic environments, and dozens of your fan-favorite characters and walkers.

For the very first time, you can find your favorite McFarlane Toys’ The Walking Dead building sets and figures at Wal-Mart, Target, Walgreens, GameStop, and Amazon.com

mbs2015-retailers_chart_news_photo_01_cl

Fans will start to see building sets appear at these retailers now through the beginning of March.

WAL-MART DEBUTS NEW EXCLUSIVE BUILDING SETS

And if that isn’t cool enough, Wal-Mart will be carrying two building set exclusives: the Prison Tower Exclusive and Prison Gate & Fence Exclusive. These exclusive sets will include new never-before-released figures.

Be sure to pick up both of these awesome building sets and take your apocalyptic prison environment to the next level!

Stay tuned to www.mcfarlanebuilds.com for the latest news and info on all the upcoming building sets from McFarlane Toys.

McFarlane Toys
McFarlane Toys is the fifth largest action figure manufacturer in the United States. Established in 1994 to manufacture and sell action figures based on founder Todd McFarlane’s comic book character Spawn, the international award-winning company has expanded into licensed products to become one of the premiere action figure producers on the planet. Check out the McFarlane Toys’ Catalog, where you can see all of our current figures, previews of upcoming toys, and even a massive archive of every action figure we’ve ever made.

We’re Social, are you?
To stay in the know on all things McFarlane — including exclusive content, behind-the-scene coverage, news, events, contests, and giveaways… “Follow Us” on Twitter or “Like Us” on Facebook

Join Us for our coverage of McFarlane Toys on Sunday, February 15