What a way to start the day. This morning, McFarlane Toys and Warner Bros. Consumer Products announced that they are partnering on a new joint venture which will see McFarlane take over management of the DC Direct brand.
Under this new agreement, McFarlane will take over distribution and marketing of all current DC Direct products, ensuring that all preorders are filled. McFarlane will also ensure the release of all remaining DC Direct Product for this year.
In 2022, McFarlane will debut a new DC Direct line of statues, busts, figures and more designed by Todd McFarlane himself!
I am sure we will hear much more about this new venture in the coming months. My personal take is that this is a huge win for everyone involved. Most notably, for the fan community who were left with a lot of questions regardingIn DC Direct following their folding into Warner Bros. Consumer Products during the WarnerMedia Consolidation last year.
Here is a look at the kickass new McFarlane + DC Direct logo
For more information on this or any other McFarlane items, visit www.mcfarlanetoys.com