Last Year, the Bridge Direct made themselves known internationally when they were awarded the master toy license for The Hobbit motion picture trilogy. Their line for the first movie, The Hobbit: an Unexpected Journey, was reasonably successful, with the 6″ segment proving more popular then the 3.75″ segment, due in part to their incredibly lifelike sculpts. However, not one to rest on their laurels, they went ahead with a slightly diminished line for the second movie, The Hobbit: the Desolation of Smaug. However, the also made news due to another huge license acquisition. Thanks to the introduction of the WWE StackDown line last year, WWE construction toys are now a reality. They are planning to capitalize on the line’s success by expanding their offering to include some of the most requested top stars as paying excellent “fan service” to the WWE Universe and tying in to WWE’s biggest show of the year: WrestleMania XXX. Here’s what the Bridge Direct has in store.

Figures and More @ Toy Fair 2014: Bridge Direct

C3: NBA: Capitalizing on the success of their WWE line, Bridge Direct has signed a deal to add licensed NBA sets to their growing C3 construction line. Here are the details on the sets that make up the line.

• Blind Packs: Wave 1 consists of 12 figures. Each pack includes 1 randomly packed figure plus brick.
• Locker Sets: 4 different sets, 85 pieces each, consisting of an NBA star their locker and accessories. Available stars include Lebron James, Blake Griffin, Derrick Rose and Kevin Durant
• One on One Set: 105 pieces, includes a Half Court Set, figure pose accessory and Lebron James and Kobe Bryant
• Full Court – MVP Edition: 405 pieces, includes Full Court Set, 2 figure pose accessories and Lebron James, Kobe Bryant, Dirk Nowitzki, Tim Duncan and Derek Rose

[nggallery id=503]

C3: WWE StackDown: The line that has really started it all hit the ground running in 2013 and the momentum continues into this. Here are the new sets slamming onto store shelves in 2014

• Rey Mysterio’s Springboard Splash: 85 pieces, includes Rey Mysterio
• Randy Orton’s Viper Pit: 92 pieces, includes Randy Orton
• Brodus Clay’s Funkasaurus: 71 pieces, includes Brodus Clay
• Sheamus’ Brogue Kick: 70 pieces, includes Sheamus
• Dolph Ziggler’s Zig Zag: 122 pieces, includes Dolph Ziggler
• The Shield Tactical Training Center: 208 pieces, includes Dean Ambrose, Seth Rollins and Roman Reigns
• Destruction Dungeon Set: 330 pieces, includes Kane, Undertaker and Paul Bearer
• RAW Ring Set: 450 pieces, includes Alberto Del Rio, Dean Ambrose and Referee
• Hauler Set: 550 pieces, includes The Rock, CM Punk, Mark Henry and Security Guard
• Survivor Series Deluxe Ring Set: 750 pieces, Lights and Sounds, includes John Cena, Brock Lesnar, Ryback, Wade Barrett, Jerry Lawler and Referee
• WrestleMania XXX Ring Set: Toys “R” Us Exclusive. WrestleMania XXX Themed Ring with John Cena, Randy Orton, Triple H and Referee

[nggallery id=504]

In addition to the StackDown sets, the Bridge Direct’s WWE license allows it to manufacture “Action Plush” in 6″ and 12″ varieties and “Fightin’ Fists” with and without sound.

[nggallery id=505]

The Hobbit: Bridge continues their Hobbit: the Desolation of Smaug line by releasing new figures in both their 6″ and 3.75″ lines, helping to fill out the collections of characters. Also, although not shown at Toy Fair, Bridge wants to assure fans everywhere….SMAUG IS COMING!

[nggallery id=506]

That does it for Bridge Direct. My Thanks to Jen Derevensky and Lindsay Edwards from Ren Beanie Public Relations and Cindy and Joel from The Bridge Direct for their assistance with this report.

Toy Fair coverage continues with Jazwares